The Missoni Craze

By now, if you are a fashion lover, you are probably aware of the Missoni craze that has swept the nation, due to the haute couture fashion house launching an exclusive affordable collection at Target. The launch was so successful that not only did consumers line up in store for the debut but the traffic online actually crashed the Target website as well!

The focus on Missoni is aptly timed as this fall, boho chic and glam 70's inspired fashion is all the rage, thanks in large part to fashionista's like Rachel Zoe. We have always loved the Missoni inspired looks, and have carried dresses and scarves inspired by the classic zig zag prints before. This year, I think I had fashion ESP because I selected this Missoni inspired zig zag dress by Judith March well before I knew about the Target/Missoni collaboration. So....if you find that Target's collection is sold out but you don't feel like forking out the big bucks for the real deal...come check out our darling version! You can buy it here: http://flourishboutique.com/i-miss-oni-you-dress.html